The best way to promote a business is by marketing yourself in a way that feels right for you. Longgg are gone the days when pitching yourself, your credentials, and previous experience is what it takes to get clients through the door. This is especially true for...
Have you ever searched the name of a professional or company on Google just to learn more about them? Maybe you searched for customer reviews, or perhaps to find a professional website, or just to determine if the company was actually legitimate. I know I have. It...
What is the main method we all use to find a product or business we’re looking for? Google, right? Even the word ‘Google’ itself has become a verb – saying “I Googled it” or “I dunno, just Google it” has become a colloquial term that we all understand. Even when...
Do you have an active blog on your private practice’s website? If you don’t then you definitely should start one. According to Backlino, long-form content, such as blogs, gets an average of 77.2% more backlinks for websites. What are backlinks you ask? Well, a...
Have you ever considered social media marketing for your private practice? You’ve probably been recommended to start a social media account and to organically reach new prospective clients by a myriad of sources, whether it’s peers or a social media expert. But...
One of the most challenging things about marketing a private practice is the cost it takes upfront to advertise services. That’s why knowing where the most effective places to market your practice is so important to enable you to receive the best return on your...
