One of the most challenging things about marketing a private practice is the cost it takes upfront to advertise services. That’s why knowing where the most effective places to market your practice is so important to enable you to receive the best return on your...
Have you ever been let down by your Psychology Today profile’s performance? Yup. I’ve been right there with you. Being viewed by prospective clients on Psychology Today can be a challenge due to vast number of profiles that show up in each search. And the pesky...
FOMO (fear of missing out) can actually cause therapists to miss out on creating a client connection and getting paying clients in their private practice. Fear of missing out on client experiences can prevent therapists from marketing themselves through the eyes of...
The secret to getting viewed on your Psychology Today Profile. “I need to get more clients!” I think we’ve all said this at some point in our private practice careers. I know I sure have (and more than once). However, let me share a not-so-secret-secret with you to...
Create a connection with your Psychology Today Profile. “Why am I not receiving clients through Psychology Today?” I get this question all the time! The simple answer is: Clients may not feel connected to your profile. As therapists, we have zero marketing background....
When I first started to market my private practice, I created the famous “I” saturated Psychology Today profile. I shared my credentials, I shared my approaches to therapy, and I shared all the cool things about me. I thought, “Wow! This is a stellar profile!” And...
